About Laura Barrett Larkins, Founder & Creative Director

Laura Barrett Larkins founded LéBL Creative Consulting to give lifestyle brands one creative partner for their social media, content, websites and influencer relationships. As Creative Director, she brings 15 years’ experience curating how brands look, sound and feel online, and a considered eye to every detail.

As an American living in the UK, Laura brings a global perspective to every project. She understands how audiences shop, scroll and engage on both sides of the Atlantic, which helps brands connect with customers across the UK, US and English-speaking markets worldwide.

As a content creator herself, Laura understands both sides of influencer marketing. She knows what makes creators feel valued and what makes them want to post, which is why brands trust her with their influencer relationships and events.

Her approach is all about curation: finding the story and aesthetic a brand already has, and making sure it comes across beautifully and consistently everywhere its customers look, from Instagram and TikTok to its website and Google search results.

Brands Laura has worked with:
Baby le Bébé · The LadyGang Podcast · Mr. Bones Pumpkin Patch · Mr. Greentrees · The Lavender Lobster · Amber Rose Hair and Makeup · Alison Bremner · Carly Shetka Hair · Jovan Kalahiki Hair · AZ Trauma Therapists · Richeeze Melts · Beauty by Autumn Brooke